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BOPIS: State of the Industry (Part 2)
Want to find out how your competition is doing when it comes to Buy Online Pickup In-Store (BOPIS)? Then you do not want to miss the BOPIS: State of the Industry research series. Analyzing 300 secret shopping experiences at 10 top U.S. retailers, it delves into what these retailers are doing well, where there is still room for improvement and what elements are really important to customers.
In the second installment of the BOPIS: State of the Industry research, get a deep dive of the online portion of the BOPIS experience. Examining what different aspects of this part has the largest impact on the overall satisfaction and total buying experience, it provides actionable insights to help you with your Buy Online Pickup In-Store strategy.
Read the paper today and find out:
- What makes a superior BOPIS online experience,
- How real secret shoppers approached the BOPIS buying journey,
- The missing online aspect… that is actually one of the easiest parts of the whole process!
Delve into the state of Buy Online Pickup In-Store in the US today!